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BobVila.com Expands into 3D Room Design

As eRetailNews prepares its latest report on Rich Media (2000-8), BobVila.com is embracing 3D technology to enhance its room design functions.

"At BobVila.com, we're focused on putting everything at the fingertips of the consumer," said Bob Vila, America's preeminent authority on home improvement and host of "Bob Vila's Home Again." "Our latest technology enables people to lay out and adjust the dimensions of their floor plan, and insert windows, doors, electrical outlets and plumbing fixtures. Once they're satisfied with the basic shape of the room, they can position cabinetry, lighting, appliances and more. Best of all, they can use our new 3D technology to visualize the room from most every angle imaginable."

The 3-D tool is has been licensed from HomeProject.com.

BobVila.com is planning a large rollout of new features for the site this fall. When the rollout takes place, consumers will be able to select and purchase the appliances, tools and other items they need to complete their projects. Additionally, BobVila.com will offer building-technology updates; project-management techniques; online chats; information about choosing a contractor, "greenbuilding," accessible design and historic preservation; video clips from "Bob Vila's Home Again;" and more.

Based in Boston, BobVila.com is a joint online venture between the Bob Vila organization and Sears. BobVila.com plans to become America's leading site for home-improvement solutions - offering consumers inspiration, online help, products and services. The company intends to build on the strengths and expertise of Bob Vila and Sears, and to join with other authoritative partners, to create the definitive online resource designed to assist people at every stage of the building-and-remodeling process.

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08/24/00 Source:Sears, Roebuck and Company

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Updated: 17 Feb 2006 .

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