Amazon.com WAP Mobile Commerce Service Expands to Germany

Amazon.com has the launched a new mobile commerce service for German-speaking consumers at www.amazon.de. The service allows users of WAP-enabled mobile phones to search for and buy German and other language books and music CDs from Amazon's on-line catalogue. The service is localized with German content and all products are shipped from Germany. Similar to the www.amazon.co.uk service launched in February, the WAP service for www.amazon.de will also be promoted in Club Nokia.

The Amazon.com Anywhere mobile services combine existing customer and product databases with mobile access through WAP technology. Amazon's customers can use their existing user accounts and securely stored billing information. The Amazon.com Anywhere services powerfully demonstrates the advanced state of the European mobile telecommunications market..

In line with their promise to bring mobile commerce to users around the world, Nokia and Amazon.com have continued their work together in developing the Amazon.com Anywhere mobile services, starting in the United Kingdom and now Germany. As a part of the global agreement, Nokia and Amazon.com plan to carry out marketing campaigns in 2000 and 2001 to create awareness about the possibilities of mobile commerce.

06/30/00 Source: Nokia