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DeliverAll.com follows FurnitureChannel.com into Furniture eRetailing

Following on the heels of our report on FurnitureChannel.com (see story), DeliverAll.com, a subsidiary of furniture wholesaler COA Inc, has launched its own furniture eRetailing Web site.

DeliverAll.com takes advantage of several economies of scale, including seven warehouses and key business relationships with furniture retailers that make up an extensive delivery network.

As COA's subsidiary, DeliverAll.com avoids channel conflicts by including the retailer in the delivery process. "We believe that the key to having a successful furniture retailing business on the Internet is to take advantage of the efficiencies of the traditional supply model while at the same time having a distinct business designed specifically for the Internet,'' said Gene Korbut, vice president of sales and marketing for DeliverAll.com.

DeliverAll.com claims it can achieve fulfillment of furniture in three weeks or less because of a business model that includes a large inventory system and a retail partner delivery network. All items in DeliverAll.com's online store are kept in inventory and ready for immediate delivery upon order. In addition, as furniture retailers, DeliverAll.com's shipping partners are already participants in the traditional supply chain. They are therefore qualified to monitor the quality and condition of furniture as well as provide expert installation and setup in the home of the customer while being sensitive to the needs of the consumer.

The goal of DeliverAll.com is to provide consumers with a one-stop online resource for all their furniture needs. The company offers delivery and in-home setup for no extra charge on all orders of $300 or more.

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08/29/00 Source: DeliverAll.com

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Updated: 17 Feb 2006 .

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