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MessageMedia's UnityMail 4.0 Named "Product of the Year"

MessageMedia, Inc. (Nasdaq: MESG), a supplier of permission-based, e-mail marketing and messaging solutions, announced that its UnityMail(tm) 4.0 database-enabled, e-mail marketing software was recently named "Product of the Year" in the "Best E-mail Marketing Software" category by Customer Inter@ction Solutions(tm) magazine. The award is designed to honor innovative products and services that have furthered the contact center/CRM industry.

According to MessageMedia, UnityMail 4.0 is one of the most efficient and robust e-mail marketing systems in the industry. It provides a complete solution for targeted and personalized e-mail list management and permission-based marketing, and performs all standard e-mail list server functions. Integrated with relational databases such as Oracle or SQL Server, UnityMail 4.0 can perform functions such as targeted e-mail (filtering and data segmentation), personalized e-mail, dynamic content editing, trackable URLs, and campaign sequencing.

"As the industry goes through great changes, we are finding more than just products and services on the market -- entire solutions are being offered," said Technology Marketing Corporation (TMC) President and Group Publisher, Rich Tehrani. "Customer Inter@ction Solutions(tm) magazine initiated the 'Product of the Year' award program to help our readers sort through the vast proliferation of new products and services in the marketplace. The 'Product of the Year' award, selected by the editors of Customer Inter@ction Solutions(tm) and the engineers of TMC Labs, is given to those select products, such as UnityMail 4.0, that deserve the attention of forward-thinking organizations looking for best-of-breed solutions. We are pleased to honor MessageMedia as it lays the groundwork for the next generation of communications solutions."

According to Jon Clark, MessageMedia's vice president of Commercial Software, "UnityMail 4.0 provides an extremely flexible and scalable solution for any company that is looking to manage its own e-mail marketing programs, regardless of whether its mailing list is sized in thousands or millions. The enhancements in performance and quality in UnityMail 4.0 allow us to support new and current clients that are demanding better performance, reliability, and cost-effective solutions."

MessageMedia also won "Product of the Year" in 1999 from Customer Inter@ction Solutions for its e-Survey product in the category of email survey and analysis.

Source: MessageMedia, Inc. press release 01/11/01

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Updated: 17 Feb 2006 .

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