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eValueville Takes it Up a Notch on eBay With FairMarket's Infrastructure

FairMarket (Nasdaq: FAIM), an excess inventory solutions provider for businesses, and eValueville.com, a turnkey distribution channel for large retail companies to sell excess merchandise on eBay, announced today that eValueville has reached a new level of sales volume since employing FairMarket's MarketSelect solution as its infrastructure to sell large quantities of goods on eBay. Since eValueville began working with FairMarket, the seller of quality brand name goods has posted 50 percent more listings per day on the world's largest liquid marketplace.

eValueville was started in 1997 as a way for retailers to sell their goods on eBay and is quickly emerging as one of the premier sellers on eBay, currently exceeding 1,000 listings per day. This high volume, achieved through MarketSelect, has earned eValueville the "shooting star" seller status, placing them among an elite group of eBay sellers with a greater than 10,000 feedback rating.

"The success that we have had in the short time we have been working with MarketSelect has been fantastic," said Andrew Waites, president, eValueville. "MarketSelect integrated easily and seamlessly with our existing infrastructure enabling us to streamline our business process and help to scale our efforts. This is essential as we continue to sell higher volume in our existing categories, add new categories and expand overseas."

eValueville has historically focused on selling women's apparel and has recently expanded by adding shoes to the offering. eValueville intends to continue to move into other soft-goods categories and to expand internationally later this year. eValueville works with major retailers to help them recover the highest possible margin on their excess and clearance product, by selling direct to consumers on eBay.

FairMarket's MarketSelect is a selling tool that enables merchants and manufacturers to easily sell large quantities on eBay. Leveraging eBay's APIs, this solution provides a seamless way for merchants with or without their own site to list their items on the eBay site through FairMarket. MarketSelect fully integrates with eValueville's proprietary inventory and fulfillment systems to further automate the selling process. In addition, FairMarket provides enhanced functionality, data management and a professional services organization that is focused on the eValueville brand.

"We see eValueville as a company with tremendous growth potential both as a premier seller on eBay and as a significant liquidation partner for retailers," said Mark Sutton, director of marketing at FairMarket. "We look forward to helping eValueville continue to grow as they expand into new categories and overseas."

eValueville's movement into a new realm is marked by several milestones including a new Web site with improved design, search and merchandising capabilities as well as a more stable platform for better performance and growth management. The company also sees growth within the apparel industry and has its future sights set on international expansion beginning with the United Kingdom.

"We are impressed with eValueville's increased activity since they began working with FairMarket," said Jeff Housenbold, vice president of eBay. "The integration and automation provided by FairMarket's MarketSelect service are helping merchants like eValueville expand their presence in eBay's global marketplace of 37 million users."

FairMarket's customers include Dell, CompUSA, SAM'S CLUB and Zales.

Source: FairMarket - Oct 2001

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Updated: 17 Feb 2006 .

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