eRetail Association Supports e-Fulfillment conference in London and encourages Internet retailers to think globally to secure continued growth

"eRetailers must increasingly look for ways to reach international markets in order to leverage their online brand equity," says Nigel Fenwick, President of the International eRetail Association. "Fulfillment is one of the most important factors in achieving consistent customer satisfaction ratings, yet it is also one of the most difficult components of an international strategy to implement. This conference is one of a number that the eRetail Association is supporting to give its members an edge in this highly competitive market."

The conference will cover a broad range of subjects relating to satisfying customer expectations and effective product fulfillment in online retailing. Attendees at the conference will hear from leading companies helping to forge the new e-commerce market in Europe: Express Dairies, M-Box, LetsBuyit.com, PA Consulting, Mothercare Direct, Bags of Time, Parcelforce Worldwide, Tower Europe, Baker & McKenzie, Gameplay.com, MetaPack, Cisco Systems, di'rekk, Bigsave.com and Wallis Shipping Services.

"Senior executives need to attend many industry events each year to stay ahead of Internet market developments," says Anne-Marie McSweeney, European Marketing Director of IFE. "The E-Fulfilment conference has been designed to condense as much information as possible into two highly informative days."

Details of the conference can be found online at http://www.eretailassociation.org/conference  or http://www.ife-uk.com 

About The International eRetail Association

The trade association for Internet retailers and e-commerce professionals, members receive exclusive reports on the Internet retailing industry. Members also have access to a range of membership benefits, including substantial discounts to industry conferences such as E-fulfilment. Whether members join to be active participants or to simply receive eRetailNews industry analysis, membership demonstrates support for professional standards and quality eRetailing.

Through its companion website, (http://www.eRetailNews.com) and its newsletter, the eRetail Association provides regular updates on eRetail site changes and articles on Internet retailing.

"Professional" members, including many CEO's and presidents of eRetail companies, are typically senior executives with significant influence on their company's e-commerce strategy. Although members are predominantly from North America, Europe and Asia, The eRetail Association's newsletter is distributed in over thirteen countries.

The International eRetail Association was founded by industry volunteers and is backed by BizBrick(tm) Corporation; a company dedicated to delivering industry intelligence through the sharing of experience and expertise over the Internet.

International Faculty for Executives

Providing Strategic Information for Busy Managers

London ¨ Paris ¨ Madrid ¨ Geneva ¨ Luxembourg ¨ Lisbon ¨ Milan ¨ Brussels

Founded in 1988, with offices in 8 European countries producing over 600 conferences each year, IFE is a dynamic international organization. Dedicated to the production of superior-quality, senior-level conferences, IFE is always busy reacting to the changing information needs of a developing market.

IFE conferences provide high-level senior executives with the latest industry news, analysis and commentary as well as the networking opportunities that are so beneficial to busy managers. IFE speakers are always experts in their field and attract influential decision-makers as delegates in a specific subject area.

IFE's experienced team of professional staff is constantly seeking new ways to deliver a unique, first-class conference experience to delegates, speakers and sponsors. Regarded as business partners rather than clients, IFE aims to grow and develop these relationships for many years to come.

For more information about IFE and its conferences, please call +44-(0)20-7704-1989, fax +44(0)20-7704-1909, e-mail ife.uk@ifexecutives.com or visit our website on www.ife-uk.com