| When you build a vendor referral list to offer to your clients, you are adding value to your services for your clients, AND you generate good will from the vendors you refer to your clients. You may even be able to get your preferred vendors to contribute to your advertising budget as thanks for including them in your directory. TIP: Be careful to only include vendors you trust to do a good job for your clients. When you refer a vendor, it's your reputation on the line. You can market your vendor directory in many ways, including ... - Give it to clients when they list with you.
- Offer it on your website as a free gift when visitors register at your site.
- Use it as a free fax-back report on your Property Hotline.
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